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VIACOM

Total Donated

$4,344,777

Contributions

8,849

Unique Donors

296

Top Employer

VIACOM

Filers who listed VIACOM as employer or occupation on federal campaign reports account for $4,344,777 in itemized receipts on FEC.gov. The cluster holds 8,849 contributions and 296 donors. Mean gift size is about $491; mean per donor is about $14,678. The name is a historical media-employer string as typed on FEC forms. Successor or sibling brand spellings are not merged here, and the label is not a NAICS broadcasting code.

Key figures

  • VIACOM FEC strings sum to $4,344,777.
  • 8,849 contributions came from 296 donors.
  • About $491 per gift and $14,678 per donor on a simple mean.
  • Paramount and other successor spellings may be other keys.
  • The label is FEC free text, not NAICS.

296 donors and $4,344,777

Two hundred ninety-six unique people produced 8,849 contributions, about 30 itemized gifts per donor. $4,344,777 ÷ 296 ≈ $14,678 per person. Media holding-company names change; FEC text does not automatically follow rebrands. People who listed ViacomCBS, Paramount, or a cable-network name sit in other keys if ingest kept those strings separate. This page is VIACOM only.

Top employer matches VIACOM. The bucket is that spelling, not a coded entertainment-sector total.

Holding-company text across cycles

Aggregates that span many cycles retain whatever employer the filer wrote at the time. $4,344,777 can therefore mix years when VIACOM was the current letterhead with later gifts that still used the old name. The packet has no year breakout, so this guide does not assign the dollars to a merger date.

Industry labels come from FEC employer/occupation self-reports, not NAICS. Occupation breakdowns help for producer, executive, and related titles that co-occur with this employer string.

Full analysis: Viacom money in federal elections

Questions

How much have Viacom-labeled filers given federally?
The VIACOM industry cluster totals $4,344,777 in itemized FEC contributions, from 8,849 contributions and 296 donors. Filers listed VIACOM as employer or occupation. Successor names such as Paramount, if stored as other keys, are not included in this sum. Figures on this answer are limited to that FEC employer/occupation string as indexed on LobbyVault from FEC.gov. Unitemized gifts, state filings, and lobbying reports are omitted and are not added to the itemized total cited here.
Does this include ViacomCBS or Paramount spellings?
Only if those spellings were ingested as VIACOM. Other holding-company names stored separately are other slugs. This page’s $4,344,777 is the VIACOM key only. Figures on this answer are limited to that FEC employer/occupation string as indexed on LobbyVault from FEC.gov. Unitemized gifts, state filings, and lobbying reports are omitted and are not added to the itemized total cited here.
How many unique donors are in this cluster?
LobbyVault counts 296 donors and 8,849 contributions. Unique-donor count is matching disclosure text, not a historical headcount of the company. Figures on this answer are limited to that FEC employer/occupation string as indexed on LobbyVault from FEC.gov. Unitemized gifts, state filings, and lobbying reports are omitted and are not added to the itemized total cited here.
Is this NAICS for broadcasting?
No. FEC individual files do not include NAICS. LobbyVault groups employer/occupation self-reports. VIACOM is the typed employer name. Figures on this answer are limited to that FEC employer/occupation string as indexed on LobbyVault from FEC.gov. Unitemized gifts, state filings, and lobbying reports are omitted and are not added to the itemized total cited here.

Industry labels come from FEC employer/occupation self-reports, not NAICS. Data from FEC.gov via LobbyVault.

Industry ties

All data ties →

Cycle-over-Cycle Trend

VIACOM political contributions by election cycle.
CycleTotalContributionsDonors
1980$50011
1984$1,50031
1986$2,50031
1988$3,50041
1990$6,55061
1992$17,800161
1994$17,000101
1996$6,50071
1998$2,00021
2000$2,00021
2002$1,00011
2006$3,00031
2008$3,00021
2010$2,00021
2012$1,00011
2014$4,00021

Top Donors

Top VIACOM donors ranked by total donated.
#NameTotalContributionsCity / StateOccupationHistory
1GODDARD, JOHN W$5001DUBLIN, CA1980

Top Recipients

Top political committees that received VIACOM donations.
#CommitteeTotalContributions
1PARAMOUNT GLOBAL POLITICAL ACTION COMMITTEEC00167759$26,5001
2NCTA - THE INTERNET & TELEVISION ASSOCIATION POLITICAL ACTION COMMITTEE (NCTAPAC)C00010082$14,5001
3INVEST FOR AMERICA POLITICAL ACTION COMMITTEE (FKA BILL BAKER FOR CONG)C00254599$3,5001
4REPUBLICAN NATIONAL COMMITTEEC00003418$3,0001
5THE MARKEY COMMITTEEC00196774$1,8001
6RE-ELECT PACKWOOD COMMITTEEC00142943$1,5001
7DCCCC00000935$1,5001
8SENATE VICTORY '94C00284976$1,0001
9CAMPBELL FOR US SENATEC00473892$1,0001
10PETE WILSON FOR PRESIDENT COMMITTEE INCC00301978$1,0001
11LAZIO 2000 INCC00323618$1,0001
12GRAY DAVIS FOR US SENATEC00250886$1,0001
13MATT FONG U S SENATE COMMITTEEC00326538$1,0001
14DUKAKIS/BENTSEN GENERAL ELECTION LEGAL AND ACCOUNTING COMPLIANCE FUND (GELAC)C00228957$1,0001
15SENATE MAJORITY FUNDC00215343$1,0001
16BIG SKY FREEDOM PACC00363820$1,0001
17DUKAKIS FOR PRESIDENT COMMITTEE, INCC00214213$1,0001
18FAZIO FOR CONGRESS COMMITTEEC00088773$1,0001
19CALIFORNIANS FOR HUFFINGTONC00283879$1,0001
20KENNEDY FOR SENATE (1994)C00174862$1,0001
21LEVINE CAMPAIGN COMMITTEEC00142216$1,0001
22MCCAIN FOR SENATE '98C00280438$1,0001
23TOM CAMPBELL FOR CONGRESSC00306753$1,0001
24KERRY COMMITTEEC00177147$5001
25DSCCC00042366$5001